Focus group on the 4U Ident
This is the focus group of the ident i have produced they agree it is enterinment for their age group but it is simply a little too long. so if i had the time i would make a second version and edit it so it was only 30 second in stead of 1minute. I would like to film again to suit my target audience, i would film the actress laying down maybe eating an ice cream and the ice cream melts or falls off, cheesey classical comedy. However as all channels they dont just have one Ident they are continuously changing and making new idents so I am happy that this is my first ident as the next would be better if i was making it for a real TV channel.
I learnt that the younger audience (13-16) lost interest quicker than the older audience. The older audience (16-24) found it amusing and liked the vintage style of the ident as the older audience are into vintage and the older styles in fashion and film. As a result i decided to keep the ident the way it is as it does please both age ranges, one more than the other.
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